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News & Events : Keeping Up With Power Plate Vibrations

Power Plate International Ltd's innovative machines and the support network behind them keeps people around the world talking about the benefits of Power Plate® technology. We'll do our best to keep you up on the latest news, events and training here.

AUSTRALIAN OPEN WINNER SERENA WILLIAMS TRAINS WITH POWER PLATE® EQUIPMENT :

Number One Seed Uses Advanced Vibration Technology™ on Power Plate® Machines

Irvine, Calif. (February 03, 2010) – On the court, Serena Williams dominates. Off the court, she incorporates state-of-the-art Power Plate® training to give her a competitive edge, increase strength, power and agility and speed her recovery time.

This weekend, Williams won the Australian Open and claimed her 12th Grand Slam Singles title. Her powerful serve, forceful groundstrokes and speed begin even before she steps foot on the court. Williams says, "Off-court training is as important to me as on-court. With the Power Plate®, I'm able to accelerate my off-court training and maximize the benefits."

Power Plate® technology provides one of the most efficient and dynamic total-body workouts in less than 30 minutes. The technology utilizes scientifically-proven Advanced Vibration Technology™ that naturally stimulates muscle reactions 25-50 times per second, which works up to 95 percent of muscle fibers while you exercise.

The result is a high-intensity exercise that increases strength, improves muscle tone and balance and helps reduce body fat. A recent study found that Acceleration Training™ exercise helped participants lose more weight than traditional exercise.

Also important for elite athletes like Williams, Power Plate® equipment has the scientifically proven ability to reduce muscle pain and soreness and expedite the recovery of damaged muscles and tendons.

"On tour, playing back-to-back matches is tough on your body. Being ready the next day is the difference between winning or losing. If I can accelerate the recovery and healing process, I have a definite advantage. With my Power Plate®, I have that advantage," Williams says.

Used by elite athletes, celebrities, and people from all walks of life, Power Plate® equipment benefits include: increased fitness, strength, muscle tone, flexibility, bone density and range of motion as well as improved blood circulation and lymphatic system activation. The complete Power Plate® line of fitness equipment is designed for health clubs, wellness centers, spas, hospitals, physical therapy and rehabilitation clinics, professional and collegiate athletic training facilities, private fitness trainers and home use. Power Plate International currently conducts business in 92 countries globally with world headquarters in London, England and a Research and Development Center in Amsterdam, The Netherlands. Power Plate North America offices are headquartered in Irvine, Calif. www.powerplate.com.

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POWER PLATE® EXERCISE VOTED "BEST LOS ANGELES WORKOUT" ON CITYSEARCH :

Local Los Angeles Power Plate® Studio Features Efficient and Dynamic Exercise

Irvine, Calif. (December 07, 2009) - The revolutionary Power Plate® workout took top honors from the fitness-conscious Los Angeles community in the recently announced Best of Citysearch awards. Named "Best Los Angeles Workout," the state-of-the-art Power Plate Studio in Brentwood features group classes and personal training on Power Plate® machines featuring Advanced Vibration Technology™.

"We at Power Plate are honored to have been selected the Best Workout in L.A. There is no more competitive place in the world for fitness than Southern California, and to receive this award and recognition speaks volumes to our commitment to matching up Power Plate with the best trainers and the best facilities," said Mark de Gorter, president of Power Plate North America. "This winning combination is making the reality of a cutting-edge, 30-minute total-body workout accessible to all.

Power Plate® technology provides an efficient and dynamic total-body workout in less than 30 minutes. By utilizing scientifically-proven Advanced Vibration Technology™, Power Plate® machines trigger involuntary muscle reactions 25 to 50 times per second. The result is a high-intensity exercise that improves muscle tone and balance, helps reduce body fat and increases strength, with little impact on your joints. A recent study found that Power Plate® exercise helped participants lose more weight, and keep it off, than traditional exercise.

Citysearch editor Mar Yvette called it "an out-of-this-world workout," and said that "You'll definitely feel the burn."

Celebrities including Madonna, Courteney Cox, Clint Eastwood and Cindy Crawford, and elite athletes like Serena Williams use the Power Plate® system. People from all walks of life use Power Plate® equipment to achieve fitness benefits that include: increased strength, muscle tone, range of motion, flexibility and bone density as well as improved blood circulation and lymphatic system activation. Aesthetic benefits include: enhanced skin tone through increased collagen production, cellulite reduction and greater production of regenerative hormones to help maintain a more youthful appearance.

The complete Power Plate® line of fitness equipment is designed for health clubs, wellness centers, spas, hospitals, physical therapy and rehabilitation clinics, professional and collegiate athletic training facilities, private fitness trainers and home use. Power Plate North America is headquartered in Irvine, Calif. www.powerplate.com.

The Power Plate® Studio is located at 13050 San Vicente Blvd in Brentwood and can be reached at 310.394.8600

CONTACT: Fred Heim, Power Plate North America
Fred.Heim@powerplate.com
847.239.5402

Jessica Vitale, Zeno Group
Jessica.vitale@zenogroup.com
310.566.2285

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NEW STUDY FINDS POWER PLATE® EXERCISE AIDS IN WEIGHT LOSS, REDUCTION OF HARMFUL VISCERAL FAT :

Irvine, CA (May 11, 2009) - New research presented at the 17th European Congress on Obesity (ECO) suggests that exercise done on Power Plate® vibration plate exercise machines in conjunction with a healthy diet may help people lose weight and trim harmful belly fat.

The study, conducted at the University of Antwerp, Belgium, found that overweight or obese people who regularly undertook Power Plate® exercise were more successful at long-term weight loss and shedding visceral or belly fat (which is associated with a higher susceptibility to conditions such as heart disease, diabetes and strokes) than those who combined dieting with a more conventional fitness routine and those who simply dieted.

The study was conducted over a six month period, after which subjects returned to their daily lives and reported back for retesting at 12 months. In terms of weight loss:

The "Power Plate®" group lost 11 percent of their body weight and maintained a 10.5 percent loss
The diet and conventional fitness group lost 7 percent and maintained a 6.9 percent loss
The diet only group lost 6 percent, and maintained less than 5 percent loss

Even more promising was the reduction of visceral fat:

The "Power Plate®" group lost 47.8 sq. cm. (18.8 in.), and maintained a loss of 47.7 sq. cm (18.7 in.)
The diet and conventional fitness group lost only 17.6 sq. cm. (6.93 in.), and maintained only a 1.6 sq. cm (.63 in) loss
The diet only group lost 24.3 sq. cm. (9.57 in.) and maintained only 7.5 sq. cm. (2.95 in.) loss

"We are extremely encouraged by the results of this study, especially in terms of the reduction of visceral fat," said Guss Van Der Meer, Founder of Power Plate®. "Obesity is a major concern both in the United States and worldwide and we are excited that Power Plate® exercise may provide a low-impact way for people to lose weight and belly fat."

Power Plate® is the global leader in vibration training products and company most responsible for pioneering the use of Acceleration Training™ through Advanced Vibration Technology. For more information regarding Power Plate® products and accessories, please visit www.powerplate.com.

CONTACT: Fred Heim, Power Plate®
Fred.Heim@powerplate.com
847.239.5402

Jessica Vitale, Zeno Group
Jessica.vitale@zenogroup.com
310.566.2285

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Dirk Vissers et al (2008): Does whole body vibration contribute to a reduction in visceral adipose tissue?

Power Plate Instructional Video with our master trainer Caroline Pearce for LA Muscle TV :

Watch this instructional video which shows you how to use the world renowned Power Plate machine, enabling an effective and full body work out. This video demonstrates how to get the best out of this ultimate fitness gadget that has had industry tongues wagging for a while. You can see how Power Plate is useful not only for working out your muscles, but also for stretching and massaging them too.

- Click here to watch the video

Acceleration Training with the Power Plate Featured on The Martha Stewart Show this Monday, Jan. 5th 2009 :

Stewart and Trainer Mary Tedesco Showcase Groundbreaking Fitness and Wellness Method, Demonstrating Exercises and Detailing Advanced Vibration Technology’s Array of Fitness and Wellness Solutions (view video from The Martha Stewart Show)

LOS ANGELES, CA, Jan. 2, 2008 - On Monday, Jan. 5th, home design and lifestyle guru Martha Stewart and her trainer, Mary Tedesco will showcase the myriad of fitness, wellness and beautification benefits afforded by Vitbration Training with the Power Plate product, on the nationally syndicated Martha Stewart Show (check local listings for broadcast channels and times).

Acceleration Training, based on the Power Plate’s Advanced Vibration Technology, is a training method that’s become the hottest and most intriguing new fitness method to come along in decades. Acceleration Training is a mainstream fitness and beautification method in Europe, particularly in Paris and London where Power Plate-based facilities are extremely popular. Now here in the U.S., it’s become the hottest new training method among Hollywood celebrities, not to mention a host of fitness and wellness facilities around the country now offering it to consumers.

"We’re thrilled by the opportunity to have such credible and influential experts as Martha and Mary Tedesco, showcase the Power Plate to a national audience," said Patty Stapleton, Senior Vice President, Power Plate North America. "No other training method is as efficient, or offers as wide an array of benefits to such an expansive range of individuals, and the ability to showcase this for Martha Stewart’s enormous audience is invaluable."

Stewart has been using the Power Plate within her own personal training regimen administered by her trainer, Tedesco. Therefore, she and Tedesco will be offering first-hand knowledge of the Power Plate’s Advanced Vibration Technology to viewers around the country.

The Power Plate and its innovative Acceleration Training method has emerged steadily thanks in large part to reported use by high-profile global celebrities including Madonna, Heidi Klum, Hilary Swank, Cindy Crawford, George Clooney, P-Diddy, Clint Eastwood, Elle McPherson and Claudia Schiffer, among many others. The product’s initial introduction in the U.S. came by way of elite athletic trainers and athletes in collegiate and professional sports; however, it’s compelling combination of fitness and beautification benefits are what has created such a demand among Hollywood’s celebrity elite, for whom fitness and beauty are equally critical.

Acceleration Training™ on the Power Plate offers a host of benefits such as improved muscle strength, flexibility, bone density, mobility, balance and significantly increased blood circulation. These benefits extend to increased lymphatic drainage, critical to detoxification and eliminating cellulite, increased release of key hormones that enhance the look and condition of skin, as well as increased metabolic rate to expedite weight loss. Additionally, research has also reinforced the Power-Plate's ability to reduce muscle pain and soreness, and expedite the recovery of damaged muscles and tendons. All this is achieved through time-efficient workout sessions of 30-minutes or less performed three-to-four times per week.

Power Plate machines are ideal as a comprehensive home- and personal-fitness solution and are available at a variety of retail outlets including select Brookstone and Sports Chalet, not to mention specialty fitness retailers including Gymsource and Second Wind. For information about Acceleration Training and vibration technoloy with the Power Plate machine, or purchasing for the Power Plate machine, visit www.powerplate.com or call 1-877-87-PLATE.

Power Plate is the leading manufacturer of products using Acceleration Training through Advanced Vibration Technology for health clubs, wellness centers, spas, hospitals, physical therapy and rehabilitation clinics, professional and collegiate athletic training facilities, and private fitness trainers, as well as home users. For more information on the product, or its supporting technology and scientific research, contact Tony Swain – Power Plate North America, at (847) 239-5461 or by email at tony.swain@powerplate.com or visit Power Plate on the web at www.powerplate.com.

Find out about Power Plate special demo events taking place in the coming weeks :

In addition to its network of retail partners around the country, Power Plate will be bringing the wonders of Acceleration Training direct to consumers at special demo events around the country. Over the next several months, Power Plate will be touring Southern California retail locations and local special events to allow consumers to experience the benefits of Acceleration Training first hand.

Innovative Acceleration Training with Power Plate Products in Use on PGA TOUR :

Revolutionary Fitness and Wellness Product Used by Growing Number of TOUR
Professionals, Now Featured on PGA TOUR and Champions Tour Vans

NORTHBROOK, IL, April 1, 2008 – Power Plate North America announced today that its
innovative Acceleration TrainingTM (a.k.a. “vibration training”) products will be used on the PGA
TOUR and Champions Tour health and fitness trailers. Rory Sabbatini, Colin Montgomerie,
Jesper Parnevik, Chip Beck, Mike Weir and Jerry Kelly are just a handful among a growing list
of PGA TOUR and Champions Tour professionals turning to Acceleration Training with Power
Plate products for its unique array of physical fitness and game-improvement benefits. Use by
touring professionals underscores Power Plate’s distinction as a legitimate golf-fitness and
game-improvement product.

“The PGA TOUR’s decision to make our products available to professionals on its Fitness
Trailers throughout the season, and to avid golfers at retail, affirms our long-standing belief in
Acceleration TrainingTM as a legitimate game-improvement tool for golfers,” said Brian Dillman,
President, Power Plate North America. “The support we’ve enjoyed from TOUR professionals,
elite swing coaches and golf strength & conditioning coaches, has been invaluable to
establishing Power Plate in golf, and we’re thankful for that and look forward to continuing to
help golfers of every level improve their games through Acceleration TrainingTM.”

In addition, Power Plate products will also be featured at PGA TOUR Superstores, a retail chain
licensed by the PGA TOUR, serving die-hard golf enthusiasts with 13 locations throughout the
country.

The most critical physical aspects to consistency on the golf course – balance, flexibility and
range of motion, explosive strength, injury prevention and rehabilitation, are among the primary
benefits achieved through Acceleration Training. Yet it’s the time-efficient and low-impact
nature of Acceleration TrainingTM that sets it apart from other training methods, allowing its
variety of benefits to be achieved in shorter, 15-30-minute training sessions and without the
rigors and potentially damaging effects to joints and tendons of higher-impact conventional
training methods. Furthermore, the Power Plate has illustrated significant pain-reduction
benefits to individuals dealing with back-related ailments, also common among golfers.

“I’ve experienced wonderful results using Power Plate products within my personal training
regimen in the off-season and between TOUR events, and I was thrilled to learn that the PGA
TOUR was going to offer them on the TOUR Fitness Trailer this season,” said Jerry Kelly. “I
have no doubt that other TOUR pros will become believers through the chance to experience
Acceleration TrainingTM first hand at TOUR stops this season.”

“About six months ago, under the guidance of my friend (golf fitness expert) Sean Cochran, I
committed to an exercise program centered on a 15-minute Power Plate® routine,” said renown
golf teacher and short-game guru, Dave Pelz. “To date I’m pleased to report a loss of over 50
pounds, stronger legs, increased flexibility, and feeling better than I have in 20 years.”

While it has emerged steadily within the golf community, Power Plate’s overall impact in
professional sports is nothing short of significant, with extensive use now in professional football
(roughly half of the League’s 32 teams are utilizing Power Plate), baseball, basketball, hockey
and soccer, as well as a “who’s who” list of leading college athletic programs in the U.S.

Power Plate International is the leading manufacturer of products using Acceleration TrainingTM through
Advanced Vibration TechnologyTM for health clubs, spas, hospitals, physical therapy and rehabilitation
clinics, professional and collegiate athletic training facilities, and private fitness trainers, as well as home
users. For more information on the product, or its supporting technology and scientific research call Power
Plate North America, at (877) 87-PLATE or visit on the web at www.powerplate.com.

Victory in Japan! for Chip Beck & Power Plate® Machines :

Chip Beck, 4-time winner on the PGA TOUR, celebrated his first victory on the PGA Senior Tour with a victory at the Kinojo Senior Open in Okayama City, located just west of Kobe Japan.

Team Protea Japan, the distributor of Power Plate® products in Japan, undertook the sponsorship of the Lexus Champions Challenge the week before in Miyazaki City, giving them the chance to introduce the competitors to the benefits of Acceleration Training® for golf. Legendary golfers including Chip Beck, Jerry Pate, Tommy Nakajima, and Isao Aoki utilized the Power Plate® machine daily before the 1st tee, skillfully assisted by Protea trainer, Takuro Nagasaka.

Though Chip Beck had not previously utilized Acceleration Training™, the Power Plate® machine was to become his secret weapon. Chip commented, with all the aches, pains and injuries suffered by pro golfers, the Power Plate® machine would be a powerful tool. Recognizing the potential benefits of Acceleration Training™ for his golf game, Chip Beck and Protea President Toshi Katogi, struck a deal. Chip Beck would train on the Power Plate® machine for the following week’s match at The Kinojo Senior Open and would proudly wear a Power Plate® hat.

Fate was smiling on proud CEO, Akiko Tozawa as Chip Beck won the Kinojo Senior Open in a playoff, Akiko observed a double rainbow in the sky! This is certainly a sign of more good things to come. Congratulations to team Protea in Japan.